Rob Kaufelt's blog

Rob Kaufelt on American Cheese

I was reminiscing on my changing relationship to American cheese, specifically yellow slices wrapped in plastic. Once, as an American kid, I ate my share of grilled cheese sandwiches and burgers. Later, as a supermarket dairy supervisor, I reset all the dairy cases in our company to give this product its maximum shelf space for sales and profit. Still later, as Murray's proprietor, I scorned it, dismissing it for all the usual reasons a cheesemonger might.

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